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SHARPER SHERPA

Marketing Adventures, Not Ordeals

Tag: framework

Meeker’s Internet Trends 2019 and What it Means for Business

Posted on June 19, 2019June 19, 2019 by staceyriordan

Described as the “Most highly anticipated slide deck in Silicon Valley”, every year Mary Meeker releases her slideshow outlining the… Read more Meeker’s Internet Trends 2019 and What it Means for Business

The 1 Minute Marketing Plan

Posted on December 3, 2018October 13, 2019 by staceyriordan

The 1 minute marketing plan for those who don’t know where to start: 1. Customer: Who are you wanting to… Read more The 1 Minute Marketing Plan

One thing every business owner can do right now to increase sales (and it costs nothing)

Posted on November 30, 2018December 3, 2018 by staceyriordan

While I was catching up with one of my clients this morning, he mentioned that earlier in the week he… Read more One thing every business owner can do right now to increase sales (and it costs nothing)

How to Measure What Matters

Posted on October 25, 2017November 20, 2018 by sharpersherpa

Not all measures of success and failure are created the same, and in marketing we are often on the back… Read more How to Measure What Matters

Why the Scattergun Approach Works (and why it doesn’t)

Posted on October 24, 2017November 20, 2018 by sharpersherpa

We have all seen the scattergun approach to business – a salesperson does a really good job of selling their… Read more Why the Scattergun Approach Works (and why it doesn’t)

What, So What, Now What?

Posted on October 24, 2017November 20, 2018 by staceyriordan

While attending the Customer Experience Management conference in Australia last year, I was lucky enough to hear from leaders in… Read more What, So What, Now What?

Recent Posts

  • Five Tips to help Small Businesses Start to Acquire Customers Through Marketing
  • Three Key Things Small Businesses Must Avoid at All Costs When Looking to Start Acquiring New Customers Through Marketing
  • #1 Mistake Small Business Make When Looking to Acquire New Customers (and how to avoid it)
  • Have we missed the most important P?

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